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Contact SMS
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Ron Padavich, Director
Strategic Marketing Svcs.
ronald.padavich@uni.edu
University of Northern Iowa
Suite 5, Curris Bus. Bldg.
Cedar Falls, IA 50614-0120
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SMS is a university based consulting group that provides Marketing Intelligence to corporations.
Our unique approach to Competitive Intelligence has created great excitement among our clients. The basis of this excitement is Speed & Reliability, Real-Time Updates, and Ubiquitous Access. Not only is the information fresh, but it is available to anyone in the company worldwide with access to the web and a password!
Competitive Intelligence is an excellent management tool. In the spirit of good management practices, we offer timely reports regarding frequency of use and the identity of the users.
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| What does this service cost? |
System Creation Phase $17,000 +
Initial Site Development $ 2,000 +
Site Logic Development 5,000 +
Capability Enhancements 10,000 +
Information Loading Phase
Company Specific + $700 per company
Product Cross-linked + 15% per company
Industry Matrix Matched + 20% per Industry
Updating Cycle
Dependant upon number of companies,
number of categories & frequency of revisions.
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